Looking for low competition coloring book niches in 2026? The coloring book market on Amazon has over 100,000 active titles. Generic "adult coloring books" are saturated beyond profitability. But niche-specific books—targeting passionate micro-audiences—consistently earn $500-$3,000 monthly with far less competition. This guide reveals the best low competition coloring book niches for Amazon KDP in 2026.
🎯 Low Competition Niche Impact (2026 Data)
- Generic mandala book: 50,000+ competitors, $200/month average
- Niche mandala book (zodiac theme): 200 competitors, $1,200/month average
- Niche advantage: 6× earnings with 250× less competition
- Best niches combine passion + specificity + reasonable search volume
How to Identify Winning Niches
The 3-Factor Framework
Profitable niches score high on all three:
- Demand: People actively searching and buying
- Passion: Emotionally invested audience willing to pay premium
- Low saturation: Under 500 direct competitors ideal, under 1,000 acceptable
Research Process
- Search Amazon: Type "[topic] coloring book" → Check # of results
- Check BSR: Top results under 50,000 = good demand
- Analyze reviews: 50+ reviews = validated demand
- Competition quality: Amateur covers = opportunity
- Pricing: Books selling at $8-15 = profitable
Evergreen Profitable Niches
1. Swear Word Coloring Books
Why it works: Stress relief + humor + gift-worthy
- Demand: Massive—top books have 5,000+ reviews
- Competition: High overall, but niche variations have room
- Price point: $8-12 for 50+ pages
- Sub-niches: Nurse swear words, teacher swear words, mom life profanity
- Pro tip: Combine profanity with specific profession or life stage
2. Dog Breed-Specific Coloring Books
Why it works: Dog owners love their specific breeds obsessively
- Demand: High for popular breeds (Golden Retriever, French Bulldog, German Shepherd)
- Competition: Moderate—150-400 per breed
- Price point: $7-10
- Winning breeds: French Bulldog, Corgi, Golden Retriever, Dachshund, Pug
- Pro tip: Create series covering 10-15 popular breeds
3. Anxiety & Mental Health Themed
Why it works: Coloring is clinically proven stress relief
- Demand: Growing—mental health awareness increasing
- Competition: Moderate (300-800 books)
- Price point: $9-13 (premium positioning)
- Themes: Anxiety relief, mindfulness, positive affirmations, gratitude
- Pro tip: Include inspirational quotes with mandala/pattern designs
Create Niche Coloring Books Fast
KDPEasy generates themed coloring pages for any niche. From dog breeds to spiritual symbols—customized designs in minutes.
Explore NichesTrending Low Competition Coloring Book Niches for Amazon KDP 2026
These trending coloring book niches for Amazon KDP 2026 have strong demand but haven't been oversaturated yet:
4. Witchy/Pagan/Wiccan
Why it works: Passionate niche, willing to buy multiple books
- Demand: Strong and growing (TikTok #WitchTok effect)
- Competition: Low-moderate (200-500 books)
- Price point: $10-15 (premium audience)
- Themes: Moon phases, herbs, crystals, tarot, pentacles, goddesses
- Pro tip: Include educational elements (herb properties, crystal meanings)
5. Zodiac/Astrology
Why it works: 12 signs = 12 potential books + collections
- Demand: Consistent—astrology never goes out of style
- Competition: Moderate (400-700 per sign)
- Price point: $8-11
- Strategy: Create individual books per sign + "all signs" compilation
- Pro tip: Combine with mandalas or animals (Leo coloring book with lions)
6. True Crime
Why it works: Massive podcast/documentary audience looking for merch
- Demand: Emerging niche with viral potential
- Competition: Very low (under 100 books)
- Price point: $9-12
- Themes: Detective/noir aesthetic, crime scene tape patterns, vintage mugshots style
- Warning: Avoid actual crime references—use generic noir/detective themes
Underserved Niches (Blue Ocean Opportunities)
7. Medical/Anatomy for Students
- Competition: Under 200 books (huge opportunity)
- Demand: Medical/nursing students need study aids
- Price point: $12-18 (educational premium)
- Content: Anatomical structures, organ systems, skeletal system
- Pro tip: Include labels and educational facts
8. Video Game Inspired (Generic, Not Licensed)
- Competition: Low (under 300) for generic gaming themes
- Demand: Gamers want merch but licensed products expensive
- Price point: $8-12
- Content: Pixel art, controllers, retro gaming, fantasy RPG themes
- Warning: Don't use actual game characters—create similar aesthetic
9. Car/Motorcycle Enthusiasts
- Competition: Very low (under 150 books)
- Demand: Niche but passionate audience
- Price point: $9-13
- Content: Vintage cars, motorcycles, engines, garage/workshop scenes
- Pro tip: Decade-specific books (1950s cars, 1980s motorcycles)
10. Crochet/Knitting Patterns
- Competition: Under 100 books
- Demand: Crafters love relaxation activities
- Price point: $8-11
- Content: Yarn balls, knitting needles, crochet hooks, stitch patterns as designs
- Pro tip: Partner activity—color while waiting for project to finish
💡 Niche Validation Hack
Before committing, validate demand:
- Search "[niche] coloring book" on Amazon
- Check if top 3 results have BSR under 100,000
- Look for 20+ reviews on at least one book
- Check Facebook groups—5,000+ members = good sign
- Reddit/Pinterest activity for the niche
If all 5 check out, niche is validated.
The #1 Trending Niche: Bold and Easy Coloring Books
If there is one niche you need to know about in 2026, it is "Bold and Easy" coloring books. This style has exploded across Amazon since late 2024 and shows no signs of slowing down. It is the single biggest growth trend in the coloring book market right now.
What Are Bold and Easy Coloring Books?
- Style: Large, simple outlines with thick lines (3-5px). Minimal intricate detail. Think of it as "adult coloring for people who don't want adult-level complexity"
- Audience: Beginners, seniors, people with limited dexterity, casual colorists, and stress-relief seekers who find detailed mandalas overwhelming
- Pricing: $8.99-$12.99—commands adult pricing despite simpler designs, because the audience values the relaxation experience over complexity
- Competition: The broad "Bold and Easy coloring book" keyword is getting competitive (5,000+ results), BUT sub-niches remain wide open
Bold and Easy Sub-Niches to Target
- Bold and Easy Flowers: Floral designs with thick outlines—massive search volume, moderate competition
- Bold and Easy Animals: Simple animal illustrations—great for seniors and beginners
- Bold and Easy Landscapes: Nature scenes with bold outlines—underserved sub-niche
- Bold and Easy for Seniors: Specifically marketed toward older adults—growing demographic with disposable income
- Bold and Easy Christmas/Holiday: Seasonal variations of the style—publish by August for Q4 sales
- Bold and Easy Cats/Dogs: Breed-specific Bold and Easy books—very low competition in most breeds
💡 Why Bold and Easy Works for KDP Publishers
- Faster creation time: Simple designs take 50-70% less time to produce than intricate adult designs
- Higher profit margins: Can still price at $9.99+ (60% royalty) despite lower production effort
- Broader audience appeal: Appeals to age ranges from teens to 80+ year olds
- Lower return rates: Customers know what they are getting—simple and satisfying
- Series potential: Easy to create themed series (Bold and Easy Garden, Bold and Easy Ocean, Bold and Easy Farm, etc.)
Emerging Niches for 2026
Beyond Bold and Easy, these four niches are showing strong upward trends heading into 2026:
11. Cottagecore / Cozy Aesthetic
- Why it works: The cottagecore aesthetic (cozy cabins, mushrooms, wildflowers, tea cups, bread baking) has massive social media presence and translates perfectly to coloring books
- Competition: Very low (under 200 books specifically targeting "cottagecore coloring book")
- Price point: $9.99-$12.99 (lifestyle/aesthetic audience pays premium)
- Themes: Mushroom foraging, cozy kitchen scenes, wildflower gardens, rustic cabins, woodland creatures
- Pro tip: Cross-reference with the "cozy" keyword—"cozy coloring book" search volume is climbing fast
12. Dark Academia
- Why it works: Dark academia (old libraries, gothic architecture, vintage books, skulls with flowers) appeals to a passionate Gen Z / Millennial audience
- Competition: Extremely low (under 50 books)
- Price point: $10.99-$13.99 (aesthetic niche = premium pricing)
- Themes: Library interiors, vintage typewriters, botanical illustrations, Greek statues, candlelight studies
- Pro tip: Combine with the "Gothic coloring book" keyword for additional visibility
13. Pet Portrait Coloring Books
- Why it works: Pet owners are a passionate, spending-happy audience. A coloring book featuring realistic portraits of specific breeds goes beyond the basic "cute dogs" niche
- Competition: Low for breed-specific portrait style (under 100 per breed)
- Price point: $9.99-$11.99
- Themes: Realistic breed portraits, dogs in seasonal settings, cats in cozy scenes, exotic pets (rabbits, guinea pigs)
- Pro tip: Include the breed name prominently in the title and target breed-specific Facebook groups for marketing
14. Mindful / Meditation Coloring
- Why it works: Coloring as a mindfulness practice is backed by clinical research. This niche combines the coloring market with the booming wellness industry. Tools like MindJrnl demonstrate the growing demand for accessible mindfulness activities
- Competition: Moderate (500-800 books), but most are generic—specific sub-themes are underserved
- Price point: $9.99-$14.99 (wellness premium)
- Themes: Breathing exercises with mandalas, chakra-themed pages, zen garden scenes, guided meditation prompts paired with coloring pages
- Pro tip: Include short mindfulness prompts or breathing instructions on the blank back pages to differentiate from standard coloring books
Niche Validation Checklist
Before investing hours creating a coloring book for any niche, run through this validation checklist. A viable niche should pass at least 5 of these 7 checks:
✅ 7-Point Niche Validation Checklist
- Search volume check: Search "[niche] coloring book" on Amazon. Are there at least 300+ results? (Too few = no demand. Too many = saturated.) The sweet spot is 200-2,000 results.
- Competition quality check: Look at the top 10 results. Are the covers professional or amateur? If most covers look cheap/AI-generated with bad typography, there is room for a quality product.
- BSR (Best Seller Rank) check: Do at least 3 of the top 10 results have a BSR under 100,000? Under 50,000 is great. This confirms people are actively buying in this niche.
- Review analysis: Do at least 2-3 books in the niche have 50+ reviews? This validates long-term, sustained demand—not a one-time spike.
- Price viability: Are the top sellers priced at $8.99+? If the entire niche is priced at $5.99, margins are too thin. You want niches where $9.99+ pricing is accepted.
- Community check: Search for Facebook groups, subreddits, or Pinterest boards related to the niche. A passionate community of 5,000+ members means there is a built-in audience to market to.
- Trend direction: Search the niche on Google Trends. Is interest stable or growing? Avoid niches with declining interest curves.
Scoring: 7/7 = launch immediately. 5-6/7 = strong opportunity, proceed with confidence. 3-4/7 = proceed with caution, consider a smaller initial investment. Below 3 = skip this niche.
Seasonal & Holiday Niches
Christmas/Holiday
- Publish by August-September for holiday sales
- High demand October-December
- Competition spikes but so does volume
- Can sell year-round at lower volume
Halloween
- Publish by July-August
- Peak sales: September-October
- Sub-niches: Cute vs scary, kids vs adults
Valentine's Day
- Publish by November-December
- Peak: Late January-early February
- Gift-giving angle increases sales
Profession-Specific Niches
Target specific careers with inside jokes and relatable themes:
- Nurses: Medical symbols, funny nurse sayings, hospital scenes
- Teachers: School supplies, classroom humor, "summer vacation" themes
- Lawyers: Scales of justice, gavels, legal symbols
- Accountants: Calculators, "tax season survival" themes
- Real estate agents: Houses, keys, "sold" signs
Niche Mistakes to Avoid
1. Too Broad
"Animals coloring book" → 30,000 competitors
"French Bulldog coloring book" → 200 competitors ✓
2. Too Narrow
"Blue French Bulldogs wearing hats coloring book" → No search volume
Find the balance: specific but searchable.
3. Ignoring Passion
"Office supplies coloring book" → Low emotional investment, won't pay premium or recommend
4. Copyright Violations
Never create books based on copyrighted characters (Disney, Marvel, etc.) unless licensed. Amazon will ban your account.
Launch Your Niche Coloring Book Today
KDPEasy creates custom coloring pages for any niche. Research to publish in hours, not weeks.
Start CreatingQuick Action Plan
- Pick 3-5 niches from this list that interest you
- Research each using Amazon search + BSR check
- Select the winner: Best demand/competition ratio
- Create 50-100 pages specific to that niche
- Design cover that clearly signals the niche
- Write description using niche-specific keywords
- Launch and market to niche communities (Facebook groups, Reddit, Pinterest)
Written by Danielle Okonkwo
Marketing & Growth Lead at KDPEasy
Danielle is a published author with 12+ titles on Amazon KDP and a former book blogger. She writes KDPEasy's guides drawing from hands-on publishing experience and years of testing what actually works in the KDP marketplace.
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